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WELCOME TO THE ROOTS GROUP

I'm Debby Jewesson- Business Coach & Consultant.

I specialize in working with Female Entrepreneurs & Business Owners who have taken their passion, talent or hobby and transformed it into a legit business, all without going to business school.

You've worked hard, followed your instincts and found success. Yet with that success comes stressors, challenges and what sometimes feels like a never-ending list of issues.

When business and life become overwhelming and you're feeling "lonely at the top", outside support from someone who's walked in your shoes (and come out the other side) may be just what you need. 

My Programs and Services are designed to help you go BACK TO YOUR ROOTS- I help you slow down, step back from the daily grind, prioritize your needs and get clear on what you want most

With clarity, you'll feel more optimistic, your momentum will take a positive shift and you'll be primed and ready to strengthen your ROOTS, so ultimately- you can operate a better business and live a better life!

READ MORE ABOUT HOW I CAN HELP YOU...

MY CREDENTIALS 

My goal as a Coach is simple: to be really, really good at coaching, for the benefit of my clients. 

For these reasons, I have earned Professional Certified Coach (PCC) credentials from the International Coaching Federation (ICF). "Anyone can call themselves a Coach, but the ICF-credentialed coaches are professionals who have met stringent education and experience requirements, and have demonstrated a thorough understanding of the coaching competencies that set the standard in the profession." -ICF 

*The ICF for Coaches = the Bar Association for Lawyers.

READY TO START LIVING A BETTER LIFE?

It's easier than you think.

Download my 4 Step "Identify Your Personal Values Workbook."

Set aside 30 minutes, turn off distractions and explore why living in your values can make a life-changing difference.

You're worth it!

YES- TAKE ME TO THE DOWNLOAD!

ONE GUIDING PRINCIPLE

One guiding principle forms the foundation of all programs and services offered at The Roots Group- the quality of one's business operations directly impacts their life experience. And the quality of one's personal life directly impacts their business experience.

For Female Entrepreneurs & Business Owners, it's inevitable- your business & life are intertwined. Investing in one area directly impacts the other. 

I'm passionate about helping clients grow, develop and thrive in both business and life.

If you want growth and positive change, go back to your ROOTS. Strengthen your ROOTS so you can operate a better business and live a better life.

I'M READY- SHOW ME HOW!

""I can't say enough good things about Debby. She has been the best person to have in my corner, from both a coaching and consulting standpoint. She's a wealth of knowledge, a wonderful resource, compassionate, kind and so wise. Debby has helped me put my business and mindset in a better place, and the things I have implemented because of her have paid off in spades. I couldn't have asked for a better coach and am infinitely glad we connected." "

-Sarah

""Debby constantly offers tools and insights that have profoundly impacted and improved my day-to-day life. Her guidance has led me to greater self-awareness, deeper understanding of my motivators and pushed me to create a much clearer vision for both my personal and professional futures.""

-Amanda

"Just over the last 6 months, ⁠ I have seen such a positive change within myself, and Debby has been a big part of that! She helped me find the tools I needed to be my best self and prepare me for what comes next in my life and career. She is so positive, understanding, helpful, insightful and has taught me so much! I am so happy to be where I am now and know that I have all the tools I need to keep moving forward!"

-Emily

"Working with Debby was hands down one of the best decisions I have made for my business! I realized within the first five minutes into our consultation that working with her would create some BIG and POSITIVE change in my business! She gave me valuable tips and tricks to get past some mental roadblocks, which opened me and my business up for reflection, solutions and overall improvement. During our calls, she challenged me by asking a series of questions that caused me to reflect on my current systems and processes, my ideal client and what I want most from my business. She helped me gain a clear understanding of the tasks I needed to do to reach my goals! She is seriously the BEST!"

-Lindsey

"I cannot express enough my gratitude to The Roots Group in helping me launch my business in a values-driven and purpose-filled way. Debby guided me in narrowing down my niche, strategic planning and how to bring my vision to life."

-Claire

GO BACK TO YOUR ROOTS

I specialize in working with Female Entrepreneurs and Business Owners who have taken their passion, talent or hobby and transformed it into a legit business, all without going to business school. With grit, determination and whole lotta resilience, they’ve found success, yet that success comes with challenges.

 

Whether those challenges are big or small, I help my Clients improve the way they live their life AND the way they operate their business using the most simple and effective approach- strengthening the roots of their personal and business foundation. The approach involves strengthening the operational aspects of the business (the what & how) and the personal aspects of the owner (the who & why).

What's the result of strong roots? The alignment of:

  •  the outsider's perception- what employees, clients, colleagues and the public see, believe and experience to be true, in relation to your business and life (for example: the quality and delivery of the product and/or service, the behind the scenes operations, the revenue and profitability, awards and accolades, false confidence)
  •  with your internal experience and results-  what you, as the Owner, Leader & Human, are currently seeing, believing and experiencing, along with the results you're getting in return, both professionally and personally (for example: all aspects of the leadership and management of business, life and self) 

Imagine what it would feel like to no longer be held captive by self-doubt, the struggle to balance inner turmoil with external success and the isolation that oftentimes comes with your role as the leader and business owner:

  • No more “fake it till you make it.”
  • No more “feeling lonely at the top.”
  • No more “what have I gotten myself into?”
  • No more “trying to keep my head above water."
  • No more “feeling like a mess inside, while people on the outside think everything is going great.” 

If you can relate, here's how I can help...

As a Consultant, I teach my Clients systems and frameworks (the what & how) that result in strong roots. My approach is simple, realistic, less complicated than other business models and Clients even claim “life-changing,’ but any amount of information I teach and share with you will only take you so far. 

  • Yep, I just said that, because it’s true, and bears repeating...
  • Any amount of information I teach and share with you will only take you so far. 
  • My Consulting support is only half the success formula for the approach I take with Clients.

A multitude of studies can be found, highlighting the correlation between personal development, effective leadership, organizational development and business success. I personally don't need a well-researched, highly-funded study from a big name university to tell me this. I've lived it for myself, witnessed it with colleagues over my 20+yrs as an Entrepreneur, and I've seen this it be true time and time again with my Clients...

Business and life will change, when you, as the Owner & Leader, change. Otherwise, there's a high likelihood that anything you do to feel better or improve is just a band-aid that won't stick for the long-run.

You know what I'm talking about, because you've probably invested in something like this before- online programs, books, feel-good retreats, professional conferences, business development workshops. They're all valuable resources. However, in the end, you came back to reality with high hopes, only to find yourself back in the daily grind, experiencing the same struggles, feeling like nothing changed at all.

Coaching adds the powerful, 1-2 punch to the work I do with Clients. Think of it as the magical fertilizer that nurtures growth and development for you and your business, that sticks! As a Coach, I provide ongoing support, guiding Clients to become a better, more authentic version of themselves- a more competent, more capable, more consistent and more confident Owner and Leader (the who & why).

  • This is not easy, quick-fix work.
  • It's a private journey, unique for each individual.
  • For the impact of coaching to 'stick," you need time, space, contrast, to notice what you do and do not want, process your thoughts and decide how to move forward (on a timeline of your own choosing).
  • You'll need to do some deep-digging, be honest, take personal responsibility.
  • You'll need to have immense faith and a steadfast commitment to the worthwhile investment of your development. 
  • Read that last one again, because YOU ARE WORTH IT!

My Client's greatest benefit and my greatest reward is ultimately the transformation of WHO they become- someone who genuinely operates a smooth, stable AND profitable business AND someone who genuinely lives a satisfying, fulfilling and joyful life! Because what they have always known is- nothing matters more than what they see, believe and feel about themselves, WHO they are, when no one else is watching.

 

YOUR OUTSIDE WORLD WILL GROW, CHANGE AND TRANSFORM, WHEN YOU DO THE INSIDE WORK TO GROW, CHANGE AND TRANSFORM.

 

Empowered with the knowledge of systems and frameworks, your actions become easier & more effective. And when you invest in developing the most optimal version of you, your presence becomes more positive & attractive. With the 1-2 power-punch combo of Consulting & Coaching, life and business become more enjoyable, for yourself and everyone involved. Ultimately, you experience a greater sense of peace, calm, confidence and fulfillment by anchoring your life and business in strong roots and rock-solid foundations that lead to alignment, and more importantly- lead to positive, long-lasting, sustainable change.

 

IF YOU WANT GROWTH AND POSITIVE CHANGE, IT'S TIME TO...

GO BACK TO YOUR ROOTS

THE ROOTS OF A BUSINESS FOUNDATION:
  • a Clear & Inspiring Vision
  • your Company Core Values
  • a Sales & Marketing Strategy
  • your Staffing Structure
  • your Systems & Processes
  • a Financial Analysis Strategy
  • Weekly Work Flow & Quarterly Planning
  • Leadership, Presence & Mindset
Operating a smooth, stable and profitable business can be simple. I can show you how.
THE ROOTS OF A PERSONAL FOUNDATION:
  • a Clear & Inspiring Vision
  • your Personal Values & Principles
  • WHO factor (ask me about this!)
  • Needs, Boundaries & Standards
  • your Energy Resources
  • Habits, Rituals, Routines
  • Weekly Flow & 90 Day Planning
  • a Regular Reflective Practice
Living a satisfying, fulfilling and joyful life can be effortless. I can show you how.

HOW I HELP YOU STRENGTHEN YOUR ROOTS

The Better Business Framework and The Better Life Framework are those "you don’t know, what you don’t know" systems, that once you know- your perspective will be expanded and your mind will be blown! These systems are tried, true and tested. I know because I've refined and practiced them consistently for years, ultimately transforming my business and life. Now, as the cornerstone of all TRG Programs, you can learn these systems to operate a better business and live a better life, year after year, in the most simple & effective way.

GET STARTED NOW!

A ROOT BOOSTER FOR YOU

You can start strengthening your ROOTS now, with this Personal Root Booster exercise! Clients consistently tell me, this Root Booster exercise about VALUES is "life-changing" and "eye-opening." Most people get caught in the daily grind and skip this kind of growth "stuff." I say- if you've got 30 minutes, try it. It's FREE!

READY TO START LIVING A BETTER LIFE?

Personal Values work has been life-changing for many of my clients!

When you identify your values, it becomes easier to:

  • make confident decisions about what you're saying YES to (values aligned = energy giving, feel-good stuff)
  • make confident decisions about what you're saying NO to (values misaligned = energy draining, yuck stuff). 

Awareness of your values positively impacts your way of engaging in the world. Download my 4 Step Workbook titled Identify Your Personal Values to explore why living in your values can make a potentially life-changing difference, for YOU!

LET'S STAY CONNECTED

FOLLOW ON INSTAGRAM

Want more inspiration, motivation and empowering tips, follow The Roots Group on Instagram for:

  • Walking Wisdom (a favorite of my followers)
  • Coaching Questions to ponder
  • Consulting Advice to consider
  • Book Recommendations
  • Inspirational Quotes
  • a regular dose of REAL-TALK and HUMOR
FOLLOW ALONG ON INSTAGRAM!

ROOTS WEEKLY WISDOM

Subscribe to my newsletter and receive Roots Weekly Wisdom- a regular dose of inspiring, motivating, insightful and informative messages.

Don't worry, I won't overload your inbox. I won't be "salesy." I'll be myself- real talk with a dose of humor.

I promise to keep it simple, easy to read and succinct. I'll offer points to ponder and action steps to take, all so you can move forward and grow, in some way. I'll also share new program launches, registration dates and "subscriber-only" discounts (so there are benefits and savings for those who subscribe). 

Whatever the message, you can trust my intention is always helping YOU operate a better business and live a better life!

SIGN ME UP FOR ROOTS WEEKLY WISDOM!

THE TRG BLOG

Read the TRG Blog for Articles, Tools & Resources to help Female Entrepreneurs operate a Better Business and live a Better Life

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ROOTS WEEKLY WISDOM

Subscribe to Roots Weekly Wisdom- your regular dose of inspiration, motivation and actionable "things" you can do to operate a better business and live a better life!

Don't worry, I won't overload your inbox. I won't be "salesy." I'll be myself- real talk with a dose of humor.

I promise to keep it simple, easy to read and succinct. I'll offer growth exercises (both business and life), points to ponder and action steps to take, all so you can move forward and grow, in some way. I'll also share new program launches, registration dates and "subscriber-only" discounts ( I love showing gratitude for those who subscribe AND engage). 

Whatever the message, you can trust my intention is always helping YOU operate a better business and live a better life!